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Demand for grooming products picks up, says Product of the Year survey.
December 3, 2020
By: Happi Staff
Groomed beards? Sure. Groomed brows? Why not? Over half of men in the UK (55%) say they have bought or would buy skin care products according to new research conducted by the UK’s biggest survey of product innovation. In a market traditionally dominated by women, interest in products tailored to men is on the rise. Conducted online in November 2020, UK consumers were asked which male grooming products they had bought in the past six months or would buy in the future. Beard care products land...
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